Tuesday, January 24, 2012 Tuesday, January 17, 2012 Tuesday, November 8, 2011

brain-food:

Nerds In Love by Nicole Martinez 

Sunday, October 30, 2011
His philosophy of aesthetics reminds me of a quote that went something like this: “Fashion is what seems beautiful now but looks ugly later; art can be ugly at first but it becomes beautiful later.” Steve always aspired to make beautiful later. He was willing to be misunderstood. A Sister’s Eulogy for Steve Jobs - NYTimes.com
Tuesday, October 18, 2011
W/chiropractic

W/chiropractic

Wednesday, October 12, 2011
Monday, October 3, 2011

 

 Concept
  • Chiropractic practice is centered around hands. The logo is also centered around hands because the hand positions lend themselves to making a W, for Woods.
  • Hands are a symbol of healing, unity, giving, sharing.

Pros

  • Hands healing, unity, giving, sharing
  • Uses elements native to chiropractic medicine (hands) to create logo.
  • Flexible/expandable/transferrable logo that would be a good center piece to stationery, business cards, websites, ads, etc.

Cons

  • Reminds me of a butterfly, but too much? This could be fixed by altering the shape of the W.

Would still need

  • Better-drawn hands
  • Color
  • Better indication that hands are on back?
Thursday, August 18, 2011
Marketers think with their left and right brains in equal proportions,” says one longtime marketer. “They can understand numbers and people,” adds another. “They listen for subtexts when people talk, and are able to interpret people’s emotions; this is what drives people to become marketers and makes them good at what they do. Marketers have to identify what people are implicitly saying but not explicitly stating, and deliver against those needs. WetFeet