Design of Everyday Things, by Dan Norman
Steve Jobs
Steve Jobs
The Mary Sue
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Our first major: speech communication. What’s yours? [via]](http://24.media.tumblr.com/tumblr_m2osvpwnX01qzs5cqo1_500.jpg)
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The Design of Everyday Things by Donald A. Norman
Don Norman on 3 ways good design makes you happy | TED.com
“In this talk from 2003, design critic Don Norman turns his incisive eye toward beauty, fun, pleasure and emotion, as he looks at design that makes people happy. He names the three emotional cues that a well-designed product must hit to succeed.” Beauty, function and reflectiveness are the 3 components of emotion as Don describes them. All products need these traits.
Reading his book right now!
“Five phrases to live by” by Anthony Neil Dart.
Last week I posted “Ten ideas to live by” by Alder Dog, whose author was inspired by the work of Anthony Neil Dart.
“Five phrases to live by” iis a recognition of to the outstanding job and contribution of Massimo Vignelli to the world of graphic design.
Great inventors engage in divergent or “wrong” thinking, which allows them to explore the full realm of possibilities for a solution - no matter how silly or far-fetched. They’re not necessarily concerned with the most logical solution, and certainly not with one that draws on “conventional wisdom.” As modern-day inventor Sir James Dyson puts it:
We’re taught to do things the right way. But if you want to discover something that other people haven’t, you need to do things the wrong way… When I was doing my vacuum cleaner, I started out trying a conventionally shaped cyclone, the kind you see in textbooks. But we couldn’t separate the carpet fluff and dog hairs and strands of cotton in those cyclones. It formed a ball inside the cleaner or shot out the exit and got into the motor. I tried all sorts of shapes. Nothing worked. So then I thought I’d try the wrong shape, the opposite of conical. And it worked.” Jocelyn Glei, citing James Dyson in What It Takes To Innovate: Wrong-Thinking, Tinkering & Intuiting via The 99 Percent (via stoweboyd)
